The practical podcast for technical people who want to start their own company. Co-hosted by Shawn Hymel and Harris Kenny.
Experiential and Nonsense Marketing with Christine Sunu
We chat with Christine Sunu about “nonsense marketing.” The idea of spending time and money on certain marketing efforts might seem frivolous or nonsense, but sometimes, these projects can break through the noise to create a viral sensation that gets talked about for years. Many experiential marketing campaigns fall into the category of nonsense marketing.
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This is the practical podcast for technical people. We cover topics involving business, sales, and marketing with the engineer and developer in mind. If you've been wanting to jump from your corporate job to start your own business or sell your invention on the side, this is the show for you.
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